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Wrong sugar content on new Lewis Road Breakfast Drink label


Lewis Road Creamery
has pulled its new breakfast drinks from shelves because of a labelling mistake.

The New Zealand dairy producer revealed on Wednesday night that labels on the chocolate and vanilla flavoured Breakfast Drink released last week understated how much sugar was in the "wholesome" drinks.

The labels only stated added sugars, and didn't include sugar already present in milk.

The drinks are being independently tested to get the true sugar content, but at this stage the company says it looks like the sugar content in the chocolate flavour is about 6 grams higher per 100ml than the label says.

For the vanilla flavour, it is about 5.5 grams higher than the current label which says 3.1 grams per 100ml.

The breakfast drinks were launched with a five star health rating.

More at www.stuff.co.nz.

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Massey Nutrition Laboratory

Foodinc - Food industry consultants