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CP Foods launches cooked duck meal range in NZ


Thailand’s Charoen Pokphand Foods (CP Foods), one of the world’s largest and most successful food companies, has launched its popular CP Authentic Asia duck meal range in New Zealand.

CP Foods is the first company – and Thailand the first country – approved by the Ministry of Primary Industries (MPI) to import fully cooked duck into New Zealand. Approval was granted in mid-2017.

A leading public listed agro-industrial and food conglomerate, CP Foods operates vertically integrated businesses in both the livestock (pork, broilers, layers and duck) and aquaculture (shrimp and fish) industries. Operating in 16 countries, and exporting products from Thailand to over 30 countries, the company reaches more than 4 billion people.

Andrew Turner, CP Foods Retail Manager for Australia, New Zealand and the Pacific Islands, said:

“The launch of CP Authentic Asia follows research that highlighted a distinct gap in New Zealand for a convenient, great tasting duck product that is available all year round. The New Zealand value added duck market has been almost non-existent until now due to the lack of domestic further processing and bans on imports.

“We have developed our fully roasted duck products to make preparing duck as easy and appealing as possible. We’re really looking forward to providing New Zealand home cooks with the ability to recreate recipes and dishes that they had previously only been able to enjoy in restaurants.

“We’re also very proud to be the first company permitted to bring fully cooked duck into New Zealand. That development has been down to the stringent bio-security standards that we have in place and the confidence that MPI has in both CP Foods and Thailand.”

Three premium frozen duck products have been launched under the CP Authentic Asia brand and will be available in all Foodstuffs North Island stores. They include a Peking Style Aromatic Crispy Duck Pancake Kit, Peking Style Aromatic Roasted Half Duck and Peking Style Slow Cooked Duck Legs.

Products are freshly roasted using ducks from CP Foods farms. They are seasoned with a traditional blend of Chinese spices. RRP for the Peking Style Aromatic Crispy Duck Pancake Kit (550g) is $27.99. RRP for both the Peking Style Aromatic Roasted Half Duck (300g) and Peking Style Slow Cooked Duck Legs is $18.99 (250g, two pieces).

For more information on CP Foods, visit cpfworldwide.com.

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